1 . IntroductionThis is a report outlining the current marketing objectives of the Ramada Hotel and consequently the succession with clientele in the current market. It is from this that a gap in the market has been identified and rectified with the proposal of a new marketing campaign to differentiate and re-establish the Ramada hotel.2 [...]
Assignment 1 - Innovation Proposal Contents: 1.0 Introduction 2.0 Main body 2.1 The calculation of the initial investment 2.2 The problems which could arise in developing the concept 3.0 Conclusion 3.1 Personal reflection Making money out of garbage 1.0 Introduction The purpose of this report is to identify the usefulness of garbage and how to [...]
http://www.youtube.com/watch?v=Z97d0zZ-D9o&feature=youtu.be Unofficial ad of AMT coffee shop Made by Aliona Ziriukina and Viktorija Sorseva in 2013 Northampton University p.s.Some video shots were taken from other ads on youtube.
The purpose of this essay is to explore integrated marketing communications philosophy, its significance and issues, and the importance of external and internal audience within IMC. It also demonstrates the comparison between different marketing writers’ opinions and thoughts by providing a critical analysis with integrated arguments. To support all these theoretical arguments and statements, a [...]
Made by: Jie Jian, Aliona Ziriukina, Alina Halcu, Georgina Soth-Cott Gilson. Please, have a look and share your opinion!
Social Enterprise Employability Fair advertising at Northampton University. The event took place at Northampton University Park Campus, Library Hall on 28th Feb 2013.Here is my printed leaflet type advertising made in Photoshop. A number of local social enterprises in Northamptonshire were invited to the university to demonstrate their business offerings for employment, volunteering opportunities and work [...]
1.0 Introduction The purpose of this report is to demonstrate and analyse an understanding of Total Quality Management (TQM) and the concepts within it. The report also describes the Royal Mail public limited company and explains the main operational processes that are needed to deliver the company’s products or services. Different authors’ viewpoints cover a [...]